Power of the phrase

Life

Everything centres around life — life in its broadest sense. It refers to marine biodiversity: fish, plankton, coral, seaweed. But it also points to the life on land that depends on a thriving ocean. Life means motion, growth, recovery. A sea full of life is a healthy sea — and a healthy sea supports a healthy planet.

Back

Back implies that life was once there — and that something valuable has been lost. It carries both a sense of memory and a call to action. It speaks of the past, but also of the future: what was damaged can be restored. It’s a word of hope and responsibility.

To the

Though small, to the is powerful. It gives direction and movement. It shows that something is being done towards the sea, a conscious effort from land to ocean, from people to nature. To the signals connection, intention, and care.

Sea

The sea is not just a place — it’s a system, a force, a source of life. It’s vast, vital, and vulnerable. The sea provides oxygen, regulates climate, feeds billions, and holds extraordinary beauty and mystery. As a word, sea evokes both wonder and urgency. It reminds us of what must be protected.

Life back to the sea

Not as a slogan or a tagline, but as a promise in action.